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Professional Summary

Available Services

Selected Completed Projects

Awards and Recognition

Client Comments

Writing Samples

About Blue Blaze Communications

Blue Blaze Communications, LLC
Phone/fax: 860.742.0707       Email: Lisa@BlueBlazeCommunications.com

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Lisa Catanese:
Selected Completed Projects

For the Web:

  • Wrote extensive web content for pharmaceutical/microbiology websites for both consumer and professional audiences
  • Wrote extensive web content for hospitals, health systems, and private physician practices
  • Developed navigation and wrote content for physician-hospital organization website
  • Developed comprehensive web content on various health disorders and treatments
  • Directed design and navigation, wrote content, and edited all content for comprehensive e-health website
  • Produced e-newsletter content for pharmaceutical company manufacturing multi-vitamin infusion products
  • Wrote blogs for medical device companies
  • Developed online nursing assessments for health insurance company

 Magazines/Newsletters:

  • Writer/editor/designer of an award-winning health-care magazine for consumers
  • Articles for national practice-management magazine for physicians
  • Articles for women’s health newsletter
  • Wrote and designed employee and physician newsletters
  • Wrote clinical emails aimed at physicians to promote newly approved pharmaceuticals
  • Wrote low-literacy newsletter
  • Wrote managed care newsletter

 Physician/Nurse Education:

  • Developed content for online training modules for physicians and nurses
  • Wrote online learning assessments for CME credits
  • Wrote interactive case studies for online presentation

Brochures/Reports:

  • Wrote and designed physician practice brochures
  • Wrote and designed brochures on various health conditions (migraines, back pain, macular degeneration)
  • Planned, wrote, and produced corporate and nonprofit Annual Reports

Editing:

  • Edited and fact-checked entries for on-line medical encyclopedia for consumers
  • Edited monographs for both professionals and consumer audiences on diseases and treatments, including complementary therapies
  • Edited tri-fold brochures on various health conditions and topics

Advertising:

  • Wrote and designed a series of newspaper ads promoting cancer center
  • Wrote and designed newspaper ads promoting physician practices
  • Wrote banner ad copy for online advertising

Corporate Communications:

  • Wrote and edited descriptions of catalogs featuring scientific instrumentation
  • Advertorials on software for managed care
  • Media kits and literature for manufacturing enterprise software
  • Press releases
  • Planned and organized various educational programs for the public